Continuous Product Design: In Theory and Practice – Replay Video

Continuous Product Design (CPD) is a cross-team approach to building better digital products faster based on a shared, quantified, and continuous view of customer signals. But who should care about it and what does it look like in practice? Listen to Don Fotsch, COO & Co-founder at Greyscale AI, and Michael Spiteri, Group COO for Digital, Data & Development at HSBC, discuss what CPD means from both a business and technical perspective, as well as why digital leaders should care about it.

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Michael Spiteri
Group COO for Digital, Data & Development
HSBC Retail Banking and Wealth Management

Don Fotsch
COO & Co-founder
Greyscale AI

Mario Ciabarra
Quantum Metric