4 ways retailers can get ready for back-to-school, off-to-college.

Watch the Total Retail webinar replay.

The back-to-school and off-to-college season is the second biggest shopping period in the U.S.

This time of year serves two very different audiences – the traditional K-12 shoppers and the off-to-college crowd. Reaching shoppers across age ranges, economic background and geographical location tends to highlight some of the biggest trends in retail for the year. How will challenges such as supply chain and inflation continue to influence shopping behaviors? Will the way we shop online change as COVID restrictions loosen?


To answer these questions and more, in this on-demand webinar you will hear Quantum Metric and Google Cloud review U.S. retail data to uncover 4 key trends retailers must prepare as we enter back-to-school and off-to-college season:

• How inflation and out-of-stock issues are changing the way we shop.

• The evolving role of mobile as COVID restrictions lift.

• Why consumers are using wishlists to manage their budget.

• What retailers might be missing when it comes to customer rage.

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