4 digital bets and trends for 2024.
Where are digital execs placing bets to boost ROI in 2024? From GenAI to digital employee experience, Quantum Metric has surveyd 1200 digital leaders to identify the 4 main areas of focus for next year. Discover the biggest priorities for 2024 and how leaders are feeling about their potential.
Access 2024 trends
Here are just a few of the results.
Eyeing b(AI)rriers...
61% of leaders anticipate new AI regulations to impact their investments.
Social to mobile impact.
48% say social media ads have grown mobile traffic and conversions.
Note the digital employee experience.
30% say gaps in the digital employee experience have impacted company revenue.
“With numerous options and upcoming regulations, 2024 will define where brands maximize AI ROI.”
/ 4 big digital bets for 2024 Report
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