Product
Spring Launch: Empowering digital listening at scale.
By Dylan Smith
April 4, 2024
Product
By Dylan Smith
April 4, 2024
min read
At Quantum Metric, we have always prioritized enabling organizations to deeply listen and effectively act on behalf of their customers. This spring, we’re excited to elevate this commitment to a whole new level.
Through the introduction of groundbreaking tools and enhancements to the way you use Quantum Metric today, we’re advancing digital comprehension across the entire customer lifecycle, from the first click to the repeat purchase.
Meet Felix AI, our latest breakthrough in leveraging Generative AI for fast digital insights. Powered by Google’s Gemini Pro, Felix AI transforms hours of session replays into concise, and actionable summaries. After summarizing an individual session in a few sentences, Felix AI instantly quantifies how many people had the same experience. From there, users can dig even further into their analysis by asking Felix clarifying questions such as, ‘What marketing campaign drove this user here?’ or ‘Why didn’t this customer finish booking their flight?’
In our fast-paced digital world, speed is everything. In the past, to understand and reproduce a customer’s experience, you may have spent hours analyzing and trying to piece together what happened. Felix AI and Quantum Metric have revolutionized this process by offering instant session summaries, enabling us to quickly pinpoint and address customer frustrations.
Felix’s flexible API, also makes it easy to integrate into the workflows you use today and be where you need it most. This includes:
And we are just getting started. The future applications for Felix AI are only limited by your imagination. Take Felix for a test drive and let us know in the Quad where you’d want to see Felix AI next.
Listening closely to our customer feedback and analyzing gaps in today’s analytics marketplace revealed a need for a more intuitive, powerful tool to understand user behavior and improve digital experiences. Quantum Metric’s Interactions boasts advanced heatmaps and zoning capabilities for a more intuitive way to understand and optimize user interactions. It’s a powerful ally for marketers and UX professionals aiming to refine site navigation and content placement based on genuine user behavior.
With the new and improved Interactions your teams now have more precise, actionable insights that can be easily shared and acted upon.
For years, enterprise companies have been using Quantum Metric to deeply understand how customers experience different moments within their digital products. But your customer relationships exist beyond a single instance. Our User Analytics capability extends its gaze beyond individual sessions, focusing on user behavior over time. This insight is crucial as you strive to cultivate lasting customer loyalty and a true understanding of customer lifetime value.
More than an add-on solution, user analytics enhances our industry leading autocapture data model, giving customers a more robust understanding of their users’ engagement with their digital products.
Specifically designed for organizations leveraging Salesforce Lightning, Lightning Analytics offers bespoke analytics to optimize critical workflows and applications. This tool is vital for ensuring peak performance and user satisfaction within our operational apps.
For those of us depending on Salesforce Lightning, seamless application performance is non-negotiable. Lightning Analytics provides the insights necessary to keep these applications running smoothly, supporting our operational workflows and boosting overall business efficiency.
Our spring release is a testament to Quantum Metric’s unwavering commitment to pushing the boundaries of digital listening and understanding across the customer lifecycle. Learn more about our spring launch here and stay on top of new releases on the Quad, the meeting place for Quantum Metric users.
Ready to dive deeper into Quantum Metric’s potential for your digital initiatives? Go to the demo center to see the new products in action.
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