What is Continuous Product Design?

Continuous Product Design is a customer-defined and quantified approach to building better digital products faster. From product definition to rapid iteration, make every decision matter.

Continuous Product Design means continuous improvement.

Agile product development makes it easy to deliver digital products faster than ever. But are we delivering what customers want? Continuous Product Design makes it possible to extend the principles of agile product development across the business. And by connecting customer signals to every phase of the digital product lifecycle, teams can learn faster, agree on priorities, and deliver the products that customers want.


What is Continuous Product Design?

What is CPD

Inside the Continuous Product Design Platform.

Learn how Quantum Metric gives business and technical teams a single version of truth, based on the only perspective that matters—the customer’s.


See Continuous Product Design in action.