Spring Launch: Empowering digital listening at scale.

At Quantum Metric, we have always prioritized enabling organizations to deeply listen and effectively act on behalf of their customers. This spring, we’re excited to elevate this commitment to a whole new level.

Through the introduction of groundbreaking tools and enhancements to the way you use Quantum Metric today, we’re advancing digital comprehension across the entire customer lifecycle, from the first click to the repeat purchase.

Enhance how you listen to customer sessions with Felix AI.

Meet Felix AI, our latest breakthrough in leveraging Generative AI for fast digital insights. Powered by Google’s Gemini Pro, Felix AI transforms hours of session replays into concise, and actionable summaries. After summarizing an individual session in a few sentences, Felix AI instantly quantifies how many people had the same experience. From there, users can dig even further into their analysis by asking Felix clarifying questions such as, ‘What marketing campaign drove this user here?’ or ‘Why didn’t this customer finish booking their flight?’

In our fast-paced digital world, speed is everything. In the past, to understand and reproduce a customer’s experience, you may have spent hours analyzing and trying to piece together what happened. Felix AI and Quantum Metric have revolutionized this process by offering instant session summaries, enabling us to quickly pinpoint and address customer frustrations.

Gen AI powered insights – wherever you need it.

Felix’s flexible API, also makes it easy to integrate into the workflows you use today and be where you need it most. This includes:

• Direct integrations into Voice of Customer feedback received via text, email or even Slack – giving you immediate context on customer feedback. 
• Role-based summaries, including support for the call center, offering agents the ability to instantly understand a customer’s issue and the path to resolving it.

And we are just getting started. The future applications for Felix AI are only limited by your imagination. Take Felix for a test drive and let us know in the Quad where you’d want to see Felix AI next. 

Interaction Heatmaps: A leap forward in UX analysis.

Listening closely to our customer feedback and analyzing gaps in today’s analytics marketplace revealed a need for a more intuitive, powerful tool to understand user behavior and improve digital experiences. Quantum Metric’s Interactions boasts advanced heatmaps and zoning capabilities for a more intuitive way to understand and optimize user interactions. It’s a powerful ally for marketers and UX professionals aiming to refine site navigation and content placement based on genuine user behavior.

Key features include:

• Easy session recording and bookmarking: Simplifying the process of getting exactly what you need within a page layout.
• Enhanced collaboration: New capabilities for saving, sharing, and collaborating on projects across teams.
• Customizable insights: Users can now tailor their analytical focus more precisely, selecting specific zones for deeper analysis based on their unique objectives.

With the new and improved Interactions your teams now have more precise, actionable insights that can be easily shared and acted upon.

User Analytics: Charting the course of customer loyalty.

For years, enterprise companies have been using Quantum Metric to deeply understand how customers experience different moments within their digital products. But your customer relationships exist beyond a single instance. Our User Analytics capability extends its gaze beyond individual sessions, focusing on user behavior over time. This insight is crucial as you strive to cultivate lasting customer loyalty and a true understanding of customer lifetime value.

More than an add-on solution, user analytics enhances our industry leading autocapture data model, giving customers a more robust understanding of their users’ engagement with their digital products.

Key capabilities include :

• Sequential segmentation: Identify, understand and quantify users and sessions that followed precise paths to reach an objective or encountered friction.
• Event attributes: Enhance your analysis with customized event attributes, adding deep layers of rich insight to understand product performance drivers.
• Focus mode: Easily toggle between the bigger picture and a specific area of analysis without changing dashboards or visualizations.
• Cross-channel analysis: Capture both the cross-session, cross platform experience of a user and quickly dive into the individual experiences of each session.
• Detailed visualizations: like retention and churn analysis, paired with automated Cohort Analysis to identify what is promoting and detracting your users.

Lightning Analytics: Tailored excellence in Salesforce Lightning.

Specifically designed for organizations leveraging Salesforce Lightning, Lightning Analytics offers bespoke analytics to optimize critical workflows and applications. This tool is vital for ensuring peak performance and user satisfaction within our operational apps.

For those of us depending on Salesforce Lightning, seamless application performance is non-negotiable. Lightning Analytics provides the insights necessary to keep these applications running smoothly, supporting our operational workflows and boosting overall business efficiency.

Where to learn more.

Our spring release is a testament to Quantum Metric’s unwavering commitment to pushing the boundaries of digital listening and understanding across the customer lifecycle. Learn more about our spring launch here and stay on top of new releases on the Quad, the meeting place for Quantum Metric users.

Ready to dive deeper into Quantum Metric’s potential for your digital initiatives? Go to the demo center to see the new products in action.