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Platform overview

Learn more about Quantum Metric.

Data

Session replayUnderstand the "why" behind customer behaviors. Segment builderSlice your audience with nested segment building. AutocaptureCapture over 300 metrics out-of-the-box.Page performanceDiscover and quantify the impact of slow pages. User analyticsUnlock better user adoption, retention, and customer journeys.Platform intelligenceOur powerful machine learning engine.Mobile app analyticsPatented mobile analytics technology.Adobe Experience Platform Connector Go live with CJA faster.

Insights

Felix AI AgenticAutonomous agents analyze every part of the customer journey.Felix AI SummarizationGen AI powered session summarization.JourneysUnderstand which paths customers are taking.Interaction heatmapsVisualize page-level clicks, scrolls, and attention.VisibleVisualize user behavior directly from your browser. DashboardsOrganize and monitor your most important data. Opportunity analysisAutomatically surface and quantify friction points.

Action

Voice of CustomerConnect feedback to behavior and take action in real time.Monitoring & alertsAlerting on aggregate behavior, frustration, and more.Data activationSeamlessly merge any data source.Data streamingSend Quantum Metric insights to your data warehouse.Data enrichmentGet greater impact with enhanced data insights.Salesforce Lightning analyticsGain visibility and understanding of Salesforce Lightning app users.Performance & overheadLightweight SDKs and tags.Security & privacyBest in class security technology and polices.

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Schedule a personalized discussion and walkthrough of our solution.

Join a regularly streamed demo of our top features and use cases.

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Join a regularly streamed demo of our top features and use cases.

Review platform use cases and capabilities at your own pace.

Browse product tours.

Review platform use cases and capabilities at your own pace.

Use Cases

Industries

RetailUnderstand shoppers’ needs faster.Financial servicesDrive digital adoption and improve satisfaction.Travel & hospitalityGrow revenue and loyalty with real-time visibility.TelcoImprove the digital-first experience.GamingUnderstand real-time player behavior.HealthcareImprove patient self-service and loyalty.

Teams

ProductUnderstand any part of the digital experience in seconds.TechnologySurface and scope customer technical friction in real-time.MarketingStrengthen your campaigns and convert more.AnalyticsAnswer the “why” behind the customer experience.CX & VoCBring together qualitative and quantitative insights.UXDeep insight into behavior, engagement, and friction.Service & supportImprove customer empathy and contact center efficiency.

Solutions

Digital analyticsMonitor, diagnose, and optimize critical experiences.Product analyticsUnderstand user behavior and drive adoption.Experience analyticsSurface pain points and quantify opportunities.Journey analyticsInsights into every touchpoint across the digital journey.Web analyticsUnderstand and report on digital performance.Employee experienceAutomatically surface critical friction on your internal apps and kiosks.Contact centerOptimize contact center experiences.AI DetectionReveal how AI agents interact with your digital experience.

See for yourself.

Schedule a personalized discussion and walkthrough of our solution.

Talk to our team.

Schedule a personalized discussion and walkthrough of our solution.

Join a regularly streamed demo of our top features and use cases.

Watch a live demo.

Join a regularly streamed demo of our top features and use cases.

Review platform use cases and capabilities at your own pace.

Browse product tours.

Review platform use cases and capabilities at your own pace.

Resources

Learn

ResourcesReview expert guidance and new data. Case studiesDiscover our customer stories.Product tour libraryReview platform use cases and capabilities at your own pace. Events & webinarsJoin us for live or virtual events. BenchmarksReview the top findings from Quantum Metric aggregated platform data.BlogThought leadership, trends, and product insights.Digital Analytics FAQGet quick answers to foundational digital and product analytics questions.

Community

The QuadConnect with experts, converse, and be inspired.

New blog post.

AI assistants vs. agentic AI: Key differences in digital analytics.

AI assistants vs. agentic AI: Key differences in digital analytics.

Learn how understanding the distinction between AI assistants and agentic AI becomes essential for everyone working in digital experience, analytics, or strategy.

Read the blog

Company

About us

Our storyHow Quantum Metric started, our leadership team, and how you can get involved.CareersSee what it's like to work for Quantum Metric, and available positions.NewsRead the latest announcements and news.

Partner network

Partners & integrationsView our technology and solutions partners.Partner programOur key ecosystem of partners.

Latest news.

Quantum Metric Reports Record 2025 Enterprise Expansion and Agentic AI Momentum for 2026

Quantum Metric Reports Record 2025 Enterprise Expansion and Agentic AI Momentum for 2026

Learn more

LoginGet a demo

Platform

Platform overviewFelix AI AgenticFelix AI SummarizationJourneysMobile app analyticsInteraction heatmapsSecurity & privacy

Industries

RetailFinancial servicesTravel & hospitalityTelcoGamingHealthcare

Teams

ProductTechnologyMarketingAnalyticsCX & VoCUXService & support

Solutions

Digital analyticsProduct analyticsExperience analyticsJourney analyticsWeb analyticsEmployee experienceContact centerAI Detection

Resources

Contact usProduct tour libraryPricing plansResourcesCase studiesGlossary
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Product Analytics Platform

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What is a product analytics platform?

A product analytics platform is a software system that brings together data on how people interact with a website or mobile app. Instead of forcing teams to use separate tools for tracking clicks, viewing user sessions, and monitoring technical performance, a platform combines these layers into one place. This gives product managers, developers, and UX designers a single shared space to see exactly how their product is being used and where users run into trouble. By diving deep into real user behaviors, feature usage patterns, and digital friction points, it shifts roadmap decisions from guesswork and executive opinions (HiPPOs) to objective, data-driven strategies.

What are key aspects of a product analytics platform?

  • Unified data foundation: Merges behavioral events (like clicks or taps) with technical performance data (like page load speeds or API errors).
  • Funnel, conversion, and pathing analysis: Maps out multi-step user paths and navigation loops to identify the exact steps where users experience confusion or drop off.
  • Cohort and audience building: Groups users by specific behaviors, devices, or timelines so teams can track retention and analyze how different segments use the app over time.
  • Visual, real-time tracking: Pairs high-level quantitative metrics and layout heatmaps with instant, real-time data flows to spot sudden issues as they happen.

What are the benefits of a product analytics platform?

  • Fewer tools to manage: Combining multiple dashboards into one platform cuts down on software costs and keeps teams from constantly switching between tabs.
  • Data-backed prioritization: Provides clear visibility into which bugs or feature requests impact the highest volume of users, ensuring development resources are spent on maximum ROI items.
  • Accelerated time-to-value: Identifies roadblocks in onboarding funnels so teams can streamline the user experience and get customers to their core value realization faster.
  • Clearer team alignment and reduced churn: Establishes a single source of truth across product, design, and engineering, allowing teams to proactively optimize the product before users switch to a competitor.

What are examples of product analytics platform practices?

  • Optimizing onboarding and feature launches: Analyzing registration funnels to find the specific fields causing abandonment, and monitoring the discovery and adoption depth of newly released features.
  • Investigating drop-offs and app updates: Watching a live data stream immediately after a new deployment to ensure the update didn't break core user paths, while uncovering why high-value segments suddenly stop completing actions.
  • Running central dashboards: Creating a shared team view that tracks real-time signup rates, app stability, and new feature adoption all on one screen.
  • Connecting data stacks and analyzing trends: Passing user struggle insights directly into customer support tools while tracking specific user groups over time to see if redesigns successfully keep them coming back.

How does Quantum Metric serve as a product analytics platform?

Quantum Metric serves as a single product analytics platform by combining its automated data collection engine, Autocapture, with native Session Replay. Instead of forcing teams to jump between separate tracking tools or wait on engineering to manually write custom code for every button, Autocapture tracks over 300 technical and behavioral signals simultaneously. This links every quantitative metric, funnel, and cohort directly to a visual replay, giving product and tech teams one unified workspace to instantly see what happened and watch exactly why a user struggled.