Correlate engagement, app crashes, API performance, and friction to business impact. With a lightweight SDK and minimal code configuration, Quantum Metric provides the native app insights you need for excellence on every platform.
Quantum Metric’s capture method is so unique that we have a patent on it. The Quantum Metric SDK provides the ability to capture any native application screen or view and translate those components into familiar DOM counterparts to render them in our replay engine.
With a one-time SDK deployment, Quantum Metric will start capturing an expanse of data—no future code configuration required.
Instantly reproduce native app sessions to identify impediments and gain perspective.
Powerful visualization and dashboarding capabilities for every team in your organization.
Easily build complex segments using hundreds of available metrics, from failing APIs to rage taps.
Use heatmaps and attribution maps to understand user intent by view controller or activity.
Quantum Metric leads the mobile app analytics industry with support for Flutter, React Native, Cordova, Ionic and dozens more.
With a lightweight SDK deployment, Quantum Metric will start capturing data out of the box. More than just app crashes—capture behavioral indicators, conversion data points, API performance, and more.
With Quantum Metric, we’re moving faster than ever before. We’re releasing new versions of the app every 4 to 6 weeks and can easily measure the impact of each iteration in real time. It is also one of the reasons our mobile app was recognized as the ‘Best Loyalty App’ by Franchise Innovation Awards in 2023.
Braden Turner,
VP, Digital & Restaurant Technology
Our mobile app analytics software alerts to issues and insights with automated funnel analysis and anomaly detection. Then quickly gain deeper understanding with instant quantification, segment analysis, and session replay.
“Quantum Metric’s insights have transformed our approach to mobile app development. The ability to see exactly how our users interact with the app and quickly address issues has been invaluable. We’ve seen a substantial improvement in user engagement and satisfaction.”
Gary David / Product Manager
Mobile app analytics refers to the measurement and analysis of data generated when users interact with mobile applications. Just like web analytics that tracks and reports on website traffic, mobile app analytics provide insights into user behavior, app performance, and many other metrics relevant to the app’s operations and user experience.
Here are some of the core aspects of mobile app analytics:
Analyzing mobile apps can be approached from multiple perspectives, depending on the goals. Here’s a guide on how to analyze mobile apps:
Identify the main metrics that will give you insights into how well your app is performing relative to your goals. Some common KPIs include:
Track user paths and actions within the app:
Divide your user base into different segments based on demographics, behavior, or other criteria. This helps in understanding specific user group behaviors better.
If you want to optimize app features or interfaces, consider doing A/B tests. This involves presenting two different versions of a feature to different user groups and analyzing which one performs better. You can use experience analytics platforms to understand the “why” behind A/B testing results and many even offer side by side analysis.
Collect feedback through in-app surveys, app store reviews, and direct communications. Understanding user feedback can highlight areas for improvement. Past the verbatim feedback you can use analytics platforms to watch the session replay that led to the feedback.
Monitor technical aspects of the app:
Compare your app’s performance and features against competitors.
Mobile app analytics isn’t a one-time activity. Regularly review the data, gain insights, make necessary adjustments, and measure the impact of those changes.
By continually monitoring key metrics and gathering feedback, you can ensure your app evolves with its users and remains competitive in the marketplace.
That’s the beauty of the Quantum Metric mobile app analytics platform. If you need to track a custom event, you can configure the event remotely via our UI and start key metrics tracking in minutes. No need to go into your application code and push new releases. This vastly speeds up the time to insight for product and analytics teams as they are not fully dependent on engineering for analytics tagging.
Many enterprises have web AND native applications to comprise their entire customer experience. Our native capture method enables you to render native application replays in the same replay engine as web-based replays. This means that there is near parity between the analysis capabilities for web and mobile session. Also this ensures you can access data across all of your digital properties in a single platform.
We can’t defy the laws of physics, so the SDK does add the smallest amount of overhead. However, it’s imperceptible to your end users. Get in touch to put us to the test. The amount of data our SDK captures in relation to its low overhead is one of the many reasons the Fortune 500 chooses Quantum Metric for their mobile apps.
You need to deploy our SDK into your application code. However, all configurations (custom events) after that can be done via our web-based UI.
Read more about our commitment to data privacy and security. Our configurable security practices are one of the reasons we’re trusted on leading mobile banking and insurance applications. Our patented capture method allows us to set the standard for mobile app analytics providers.
6.8 billionsessions each month.
50%of the worldwide internet users.
